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A field guide for small shop fundraisers
$12.61 CAD
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$12.61 CAD
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Your crash course in creative, donor-loving direct mail.
Designed for small-shop fundraisers who want to raise more money—without an agency.
Includes practical how-tos, smart strategy, and a whole lot of heart.
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Meet John
John Lepp is a globally recognized author, speaker, and creative leader known for redefining what modern fundraising can be.
For over 25 years, he has combined direct response strategy, donor psychology, decision science, and bold visual storytelling to help organizations around the world raise more money and build fiercely loyal donor communities.A renowned international speaker and co-founder of Agents of Good, John has trained thousands of fundraisers globally, inspiring them to be more human, more vulnerable, and more creatively courageous in everything they do.